Don Masters
President, Owner

  • Former Vice President Sales 14 years, Stevens Transport (2nd most profitable Temperature Controlled Carrier in North America)
  • Consultant to Trucking and Fortune 500 Transportation Consumers Related to Food Shipping and Temperature Controlled Services
  • 100% of negotiations, proposals, reporting, consulting with Tropicana/PepsiCo personnel since 2005.
  • 3PL Customer sales and negotiations
  • Directs all facets of operations, new business initiatives, profit/loss costing analysis
  • Negotiates all contracts, rate agreements


Michael Richey
Vice President

  • Former National Transportation Logistics¬† Manager North America, Whole Foods Watsonville CA 8 years
  • Manages personnel onsite Sales for 3PL freight for 650 dedicated fleet
  • Complete bids for 3PL customers as well as all of PepsiCo
  • Reporting,¬† Lane cost analysis Project 650
  • Operations Manager Aspirations Inc Initiatives, 3PL clients related to 650